It all started with a conversation.

“What kind of world are we raising our girls in?”

That question sparked something bigger.

“What if girls didn’t just have to navigate today’s culture—what if they redefined it?”

We both said, “we should do something.”
And so, we did.

We don't just talk the talk, we dance the dance. We take a grounded approach to wellness, authentic relating, community curation and wisdom-based mentorship. We're here to listen first, and second, help teens redefine their culture.

Welcome to Girl Culture

Redefining girl culture means revolutionizing the way we teach, support, and celebrate the next generation of women.
— Alison Calder
It’s about transformation from within, not from without.
— Fiona Hepher

Our Vision

We’re building a movement where girls don’t just find their voice—they own it. Girl Culture is here to rewrite the rules, creating a world where every girl feels seen, supported, and unstoppable.

Through next-level retreats, workshops, and mentorship, we’re giving girls the space to grow, lead, and thrive—on their terms. We believe confidence is cultivated, your kin is everything, and real change starts when girls step into their inherent power.

The future is hers. And at Girl Culture, we’re making sure she’s ready for it.

HOW WE MET & WHY IT’S IMPORTANT…

We’re moms first.


When Ali and Fiona first met in the summer of 2024, they instantly recognized a kindred spirit in one another. Bonded by a shared sense of humour, parallel experiences navigating the joys and challenges of raising young daughters (ages 7 to 9), and a deep passion for creating meaningful impact, their connection was unmistakable.

While their backgrounds in education, entrepreneurship, wellness, and leadership make for an impressive résumé, it’s motherhood that has given them their deepest wisdom.

Their commitment to nurturing the physical, emotional, social, and spiritual well-being of their own daughters, has become the catalyst for Girl Culture’s mission—creating spaces where all girls can grow, thrive, and lead with confidence.

Why work with us


Everyone’s teen-to-adult story is unique, including ours. But we’ve each taken strong dosages of failure, success and courage to be standing on our two feet today. We won’t pretend to understand every scenario, but we will confidently stand in the arena with you while you navigate it.

Our coaching philosophy is about helping you grow into your power, up the confidence, and brighten clarity so you can navigate life with more ease and self-trust.

No expectations, no filters—just a space where you can show up as your full, messy, brilliant self. Whether you’re struggling with self-doubt, friendships, or big life decisions, we help you unpack it in a way that feels empowering, not overwhelming. You’re not just growing up—you’re becoming the woman you were meant to be. We help you dream bigger, set powerful intentions, and create a roadmap to get there—whether that’s in friendships, leadership, mental wellness, or future career dreams.

Teen years can feel confusing, lonely, or overwhelming, but you don’t have to figure it all out by yourself. We’re here to listen, guide, and cheer you on as you build the confidence to take up space, speak your truth, and own your journey.

Get in touch.

Maybe you’ve been searching for answers. Maybe you read something that resonated. Maybe someone sent this to you. Maybe you just have a good feeling. However you’ve found us, sign up to find out about our flagship program, Grow Girl, that will be launching soon. Feel free to let us know a little bit about you.